Turn Gatekeepers Around
Six strategies to soften gatekeepers and find success in meeting the right decision-maker.
October 22, 2009
Want to convert your encounters with corporate gatekeepers from frustrating to fruitful? Do you know the correct techniques to win over even the most sullen of administrative assistants? Good manners go a long way if backed by the right strategy and a strong value proposition that can’t be ignored.
Gatekeepers are their boss’s designated agents and are responsible for limiting unnecessary, potentially wasteful interruptions and unexpected interference that may negatively impact their manager’s workflow or productivity. Any unsolicited — meaning uninvited inquiry — requires screening. If you don’t know the boss, then you have to show the gatekeeper it is okay to give you an appointment, schedule a meeting, provide an e-mail address, switch you to voicemail, etc.
The gatekeeper uses criteria developed to evaluate requests. If you pass the test, you are referred to the boss. If not, you are turned away. The value proposition you initially present to the gatekeeper has to satisfy predetermined needs or be intriguing enough to captivate their attention affording you the opportunity to elaborate on your interest and justify your request as an exception.
Working With Gatekeepers
Here are six ways you can increase your personal odds that gatekeepers will grant you access. Start with the premise that the gatekeeper is not an enemy but, like you, is a professional trying their best to fulfill an assignment, keep the boss happy and get rewarded for a job well done:
Start using these strategies today to soften gatekeepers into giving you that appointment and landing that job!
© Debra Feldman, 2009
Debra Feldman is the JobWhiz™, a nationally-recognized expert who designs and personally implements swift, strategic, and customized senior level executive job search campaigns, banishing barriers that prevent immediate success. Her gift for cold calling, executed with high energy and savvy panache, connects candidates directly to decision makers, not HR. Network Purposefully™ with the JobWhiz, and compress your job search into mere weeks, using groundbreaking techniques soon to be profiled in Forbes magazine and featured in an upcoming syndicated television series. In addition to writing columns and conducting workshops for several revered professional associations, Debra provides career guidance to alumni of top-tier business schools. Contact Debra at www.JobWhiz.com to expedite your executive ascent.