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Succession Planning: Strategies to Protect the Value of Your Firm

Author/Moderator: William L. Reeb, CPA
Publisher: AICPA
Availability: In Stock
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Description

More CPA firm ownership will change hands this decade than in any previous decade. Knowing what other CPA firms are doing to position for succession and what best practices they are implementing has become essential.

William L. Reeb, CPA, member of the firm Winters & Reeb, PLLC and an experienced management consultant, has surveyed small firms and interviewed senior partners to identify issues critical to successful CPA firm succession. In this course, he has analyzed their responses and organized his findings into a clear review of each issue and successful approach and how they work in combination with each other.

Bill Reeb’s unique point of view is that passing the torch is more about good business practices. The course walks you through how your firm should be organized, how partners typically fall short of their responsibilities, how money is lost due to mismanaging workflow, how to grow the practice. It covers sensitive issues such as transitioning business so that the firm’s senior partners do not hold it hostage and why the firm’s superstars become its biggest weakness. Managing partners have told the author that they not only have read the course several times, but also have required every partner to read it as well.

Objectives:
  • Understand what actions to take to best position your firm for succession or transition to new leadership
  • Understand how to avoid the most common pitfalls encountered during succession
  • Be able to put together an action plan to best position your firm for success whether it is being sold, merged or transferred to new leadership

Prerequisite:  Leadership responsibility within a CPA firm

Table of Contents

  • ACKNOWLEDGMENTS
  • FOREWORD
  • INTRODUCTION
  • Objectives
    • Text
      • Superstar Model Versus Operator Model
      • Planning is the First Step
      • How to Use This Book
      • Note to Sole Proprietors
      • Conclusion
  • Chapter 1 The Environment and Strategy: Managing Resources, Maximizing Reward
    • Objectives
    • Text
      • Objectives
      • Legislative Forces
      • Demographic Forces
      • Marketplace Forces
      • CPA Firm Practice Forces
      • Survey Results
      • Conclusion
    • Review Questions
    • Answers to Review Questions
  • Chapter 2 Structure and Leadership: Establishing a Foundation and Consistency
    • Objectives
    • Text
      • Enabler 1. Decision-Making Authority
      • Enabler 2. Standard Operating Procedures Foundation
      • Enablers and Synergy
      • Enablers and Firm Size
      • Enablers and Their Properties in CPA Firms
      • Codifying Policies
      • Implementing Organizational Structures
      • Leadership
      • Conclusion
    • Review Questions
    • Answers to Review Questions
    • Chapter Exhibits appear on the DVD:
      • Exhibit 2-1 Sample Role and Responsibilities of the Board of Directors
      • Exhibit 2-2 Sample Role and Responsibilities of the Chair of the Board
      • Exhibit 2-3 Sample Role and Responsibilities of the Chief Executive Officer and Managing Partner
      • Exhibit 2-4 Sample Role and Responsibilities of the Chief Operating Officer
      • Exhibit 2-5 Sample Board of Directors' Voting Policy
      • Exhibit 2-6 Sample Board of Directors' Committee Policy
      • Exhibit 2-7 Sample Hiring and Firing Policy
      • Exhibit 2-8 Sample New Client and New Work Acceptance Policy
      • Exhibit 2-9 Sample Client Acceptance Form for Projects of $7,500 or More
      • Exhibit 2-10 Sample Billing and Collection Policy
      • Exhibit 2-11 Sample Owner Retirement Policy
      • Exhibit 2-12 Sample Early Retirement Additional Language
  • Chapter 3 Management and Operations: Extending the Life and Culture of the Firm
    • Objectives
    • Text
      • Today's Workforce and Firm Culture
      • The Upside-Down Pyramid
      • Accountability
      • Roles and Responsibilities of Managers
      • Staff Reporting Models
      • SOP Programs That Support Employee Performance
      • Compensation Systems
      • Build a Pay-for-Performance System
      • Conclusion
    • Review Questions
    • Answers to Review Questions
    • Chapter Exhibits appear on the DVD:
      • Exhibit 3-1 Sample Partner and Shareholder-in-Training Program
      • Exhibit 3-2 Sample Compensation Plan 1
      • Exhibit 3-3 Sample Compensation Plan 2
  • Chapter 4 Growth and Transition: Increasing the Value of Your Firm
    • Objectives
    • Text
      • Why Marketing is Important to an SOP Foundation
      • Size of Firm Commentary
      • Growth
      • Business Development
      • Business Development Plan
      • Transition
      • Conclusion
    • Review Questions
    • Answers to Review Questions
    • Chapter Exhibits appear on the DVD:
      • Exhibit 4-1 Sample D Client Worksheet
      • Exhibit 4-2 Sample Client Services Plan Worksheet
      • Exhibit 4-3 Sample Client and Referral Source Contact Plan Worksheet
      • Exhibit 4-4 Sample Point System Tracker
      • Exhibit 4-5 Sample Annual Passive Marketing Plan
      • Exhibit 4-6 Sample Marketing Schedule Worksheet
  • Chapter 5 Succession Strategies: Passing the Torch
    • Objectives
    • Text
      • CPA Firm Succession Stories
      • Merger and Acquisition Plans
      • Retirement Plans
      • Succession Plans
      • Conclusion
    • Review Questions
    • Answers to Review Questions
    • Chapter Exhibits appear on the DVD:
      • Exhibit 5-1 The "Are You Ready for Succession?" Test
      • Exhibit 5-2 Sample Employment Agreement
      • Exhibit 5-3 Sample Severance Agreement
  • GLOSSARY
  • INDEX
  • EXAMINATION

Excerpts

Videocourse Details

View a sample video clip!

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In the video, Mr. Reeb, CPA provides an overview and discusses key issues with Wayne Berson, CPA, of BDO Seidman LLP; William R. Pirolli, CPA, of Pirolli Deller & Conaty; and Gordon Scherer, CPA, of Horovitz Rudoy & Roteman.

* The DVD disk contains the video presentation and a viewable copy of each text exhibit that can be viewed, saved and printed.

** The Additional Manual is for group study training only. Unlike other formats, it has no exam answer sheet and cannot be used to earn self-study credit.

NASBA Field of Study: Business Management and Organization
Level: Basic
Recommended CPE Credit: 10
SUCCESSION PLANNING DM05 (165min.)
DVD/Manual ,
Product# 180321
Availability:In Stock
Regular:$243.75
AICPA Member:$195.00
Your Price:$243.75
SUCCESSION PLANNING AM05
Addl Manual for DVD
Product# 350320
Availability:In Stock
Regular:$68.75
AICPA Member:$55.00
Your Price:$68.75
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